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Colour
The colours you use for a product can influence whether your target audience is reached or changed and allows the viewer to understand what type of product it is. For example, a photography…
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Composition
The composition of a design is a key influence in creating a good product. It impacts the way a product is perceived by the viewer and helps emphasize the primary image without having…
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Conceptual Design
A conceptual design – or a visual metaphor- allows designers to create innovative ideas that will capture an audience. “A visual metaphor is a device for encouraging insights, a tool to think with…It…
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Typography
Good Example Typography is one of the most important things to consider when designing and creating a product as it is seen everywhere, for example it can be soon on logos, books, outside…
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Typographical Name
When you are designing a typographical name/ logo it is important to consider how the colour, thickness and angle of the text is displayed as it impacts how people perceive a person/business. ‘Studies…
